May 9, 2017

Responsive Web Designer

Responsive Web Designer

 

What is Responsive Web Design?

Simply put, responsive web design (RWD) is an approach that allows design and code to respond to the size of a device’s screen. Meaning it gives you the optimal viewing experience whether you’re looking at a 4 inch android mobile, your iPad mini or a 40-inch cinema display.

Compare how our site looks when it’s static vs the actual responsive design:

Responsive Web Designer

Responsive Web Designer

 

The best responsive websites essentially utilize fluid gridsadjustable images, and CSS styling to alter the site’s design and render it according to the width of the browser.

 

For responsive web designers, the ultimate goal should be to seamlessly tailor the UI and UX of a website design across different devices and platforms.

 

Why hire a good responsive web designer is important?

Responsive design is an effective solution to future-proof your website. So it’s important that the design works and responds to a variety of browser versions. Here are the main reasons why you must hire a good Responsive Web Designer for your mobile and digital marketing solutions.

 

A. User experience is Crucial

Our Responsive web designer does more than switching a desktop site into a mobile screen. We consider the user’s experience, their interaction and the primary content they’re actually looking for while using a mobile device.

 

How will the layout and elements work on desktop? How will those same elements modify to each other on a mobile devices etc…

 

B. Engagement

Our responsive web designer focuses on the hierarchy of the layout, particularly on mobile. Often less is more!

 

The mobile experience compared to a desktop is much more focused on a limited amount space, so the way users read and move through your site needs to be really clear to get across your key message and understand what the site is all about.

 

Also, think about the main action of the page. If the key goal is to get people clicking a ‘contact’ button then we will move it to the top of the page where the visitor will not miss it.

 

C. Adjustable Images

Images are really important to designing a responsive website. You need to think about how an image will scale.

 

How will it look on a desktop vs. tablet vs. smartphone screen? From a development prospect, the code will allow images to scale via a percentage value to the width of the browser window.

 

Other reasons…

1. Approved By Google

Google prefers responsive web design because content that lives on one website and one URL is much easier for users to share, interact with, and link to than content that lives on a separate mobile site.

 

Take for instance a client who shares content using with a companion on Facebook who then gets to that substance utilizing a desktop, which brings about that client seeing a stripped down the versatile site on their desktop.

 

Take for example a mobile user who shares content using a smartphone with a friend on FB who then accesses that content using a laptop, which results in that user viewing full page design on their laptop.

 

This creates a less than optimal user-experience and because of the large emphasis Google is now placing on user experience as a ranking factor, this is essential to take into account with regards to Mobile SEO.

 

Responsive Web Design

Responsive Web Design

 

2. One Website View to Response All Devices

Let’s say, somebody looks for an item on their cell phone during a break at the workplace.

 

They discover a site that has the item they’re searching for and bookmark this item and watch when they return home. But, when they return home, they use the desktop rather than their cell phone.

 

If this illustration site is responsive in design, the visitor will have a positive client experience when transiting from mobile to desktop. Then again, if the site is not responsive in design, this visitor will be frustrated. disappointed and need to find the website again.

 

3. Easier SEO

Having a desktop version and mobile version of the site requires having to create two SEO campaigns, which is time-consuming and wasting unnecessary cost. This is a key advantage a responsive website has over a separate mobile site.

 

Conclusion

Responsive web design is approved by Google, it allows one website to provide a great user experience across all screen sizes and devices and it also helps in SEO strategy. Therefore, hire a good responsive website designer is the best choice for your mobile and digital marketing strategy.

 

About Grab Clients
Grab Clients is a full-service digital marketing services agency dedicated to correlating all types of businesses with their target viewers in the most practical and productive way. Through innovative tactics in local SEOsocial media managementmobile search engine optimizationvideo marketingbrandingresponsive web designreputation management, press releaseprofessional content writers and website maintenance service.

 

Contact us today by filling out the contact form on our website and we will be in touch with you shortly to discuss your business’s marketing needs.  Or call us at +65 66993068.  We look forward to speaking with you!